The mainstream car industry often gets criticised for producing cars that look pretty much like all the other cars. Yet when a fresh approach to car design is taken, it doesn't always fare well.
One of the most recent boundary-pushing designs is that of Citroen's new Cactus. But will the public find the look of it too prickly? Or will they by nourished by the comfortable interior?
These are the questions on the lips of Citroen's executives.
The Cactus covers the SUV and family hatchback bases, potentially making it attractive to a wide audience. But will they go for the quirky looks and all that airbump cladding?
Its undeniably sporty nature makes it the sort of vehicle that would suit a road trip along the Mediterranean's finest beaches (along with the security of a European breakdown insurance policy from startrescue.co.uk). But will people want to drive it around Slough on a Monday morning?
Based on the firm's C4, the Cactus will be available with two basic engines; a 1.2L three cylinder petrol engine (75-100bhp), or a 1.6L diesel, which will deliver between 92 and 100bhp.
Inside, the cabin also delivers in the uniqueness stakes, with a bench-like front seat and lots of room for the family.
Comfortable?
Critics have complained about the car's substantial body roll – a fact that negatively affects one of the model's key selling points: comfort.
Gentle urban jollies are reportedly comfortable enough, but the car's poor sound insulation begins to tell out on the motorway – where tyre and engine noise are constant companions.
Citroen may get brownie points for the visual nature of this car, but critics are less generous about its ride quality and comfort.
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